They always say the first thing you do as a BOSS is change something, right away. Looks like Google is making a statement, a new logo. This is not the first time Google’s logo has been updated, and after the recent Facebook logo change the silicon valley peer pressure is ON. I think the team at Google did a great job updating a logo that still represents the company and is not TOO drastic… Subtlety is always required when you have the “most visiting website in the world” if you make too many change people panic.
Here are two links that go in more details:
http://blog.logodesignguru.com/google-logo-design/
http://www.wired.com/2015/09/googles-new-logo-trying-really-hard-look-friendly/
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