Forbes.com | ReachLocal shares surge on Google deal, outlook | News Article

WOODLAND HILLS, Calif. — Shares of ReachLocal Inc. soared more than 30 percent on Wednesday after the online marketing company reported a partnership with Google Inc. and boosted its full-year financial outlook

The above is a short snippet of the entire article

I think this is a very powerful article about Reachlocal on Forbes.com

ReachLocal shares surge on Google deal, outlook

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Why Duplicate Content Is Bad For SEO | Why ReachLocal uses Reverse-Proxy to Solve this

So basically what they are saying is that a duplicate copy of the same page will flag as duplicate content by google and google will penalize both websites..

“Many businesses operate many 2 or more sites that contain similar, or even identical content. These different doorways may have been implemented as different business fronts to enable the business to pursue different methods for marketing their products or services.”

“The trouble with duplicate content is that search engines want to rank the same content only once. So if you have multiple URLs on one site with the same content, one of these is just a waste of the search engine’s time.”

More details of bad SEO practices

The following snippet decribes why ReachLocal utilizes it’s Patent-Pending Reverse Proxy Technology.

The truth is that the ReachLocal Reverse Proxy technology blocks search bots from crawling the proxy sites, so the proxy sites don’t interfere with the way search engines rank websites. We use several proven technical methods to accomplish this which include a robots.txt file, meta tags, and X-Robot-Tag header tags.”  Courtesy of ReachLocal CTO Jeff Hagins

The above snippet was taken from the ReachLocal Blog For a very detailed description of how it works click on the link.

Links

Reverse Proxy Does Not Affect Your Site’s Organic Rank

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FB HOW TO | Converting a Personal Page to a Business Page on Facebook

You’re a savvy business owner and have over 1000 friends, everyone likes you were ahead of the curve and made a personal page for your business before Facebook decided to create business pages. Now your profile has 1000’s of friends and you don’t want to re-invent the wheel and create a new business page asking the same friends to like your page.

Well, Facebook realized this and now you can convert a personal page to a business page. HERE IS THE BEST PART, ALL YOUR FRIENDS BECOME INSTANT FANS 😉

Just realize that this tool is for the people that have their own personal profile and  merely created a business page for their business and made up a date of birth and gender etc…

The following is from the Facebook Help Section :

Why should I convert my profile to a Page?Since profiles are for meant individual people, they aren’t suited to meet your business needs. Page…Since profiles are for meant individual people, they aren’t suited to meet your business needs. Pages offer more robust features for organizations, businesses, brands, and public figures, which you can learn more about here.

Further, maintaining a profile for anything other than an individual person is a violation of Facebook’sStatement of Rights and Responsibilities. If you don’t convert your profile to a Page, you risk permanently losing access to the profile and all of your content. ”

Click here to convert your profile to a Page.

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How to claim your google places page in under 10 steps

This is really simple you do not need a lengthy tutorial..

step 1) go to http://www.google.com/places/

step 2) click on the get started

step 3) create a google account with your work email

basic q & a

q) do i need a gmail account for this?

a) no you do not need a gmail account but if you already have a gmail account you will automatically have a google account.

(personal preference create a new google account with your work email that you use as a main contact ex. info@autostore.com  as the username and remember your google password)

step 4) verify your new google account by checking your emails.. then log in

(note while logged in you will see in the upper right hand side your email as logged in)

step 5)  click on the list your business

step 6) enter your phone number and click find business information

step 7) google will either find your business or not if it doesn’t enter in all the details and you will get a card in the mail to verify.. since we are already assuming google has your map listing and we are claiming ownership instead of creating a new business we will continue with how to claim ownership.

step 8) enter in all the key information don’t worry about videos or pictures for now you can modify them after you own it at this point just add your store hours and most importantly your website. then click on submit.

step 9) at this point google will ask you how you would like to verify ownership phone call or postcard in the mail. a phone call is the fastest and most sought out method so make sure your business phone is in your hand when you verify by phone…. google calls right away.. there is a 6 digit pin you enter under the verification box and your done.

q) i am not getting the phone option did i do something wrong?

a)it appears if someone else tried to claim your listing or if you are in another state or country or if it is a brand new business google prefers to play it safe and verify by mail your listing .. original mail from google looked like post cards and nwo they recently were replaced with actual letters. either way KEEP AN EYE OUT FOR THE colored GOOGLE LOGO. mailing time is aprox. 5 days to 15 days depending on location.